Program Types & Tips Producing a Call-in Show On-Air Talk Shows Bring your Law Day message to the masses by producing or appearing on a radio or television talk show. An on-air format can reach greater numbers than almost any one-shot activities. And if organized effectively and professionally, a TV or radio program can be an entertaining and educational way to share your Law Day enthusiasm. Talk radio and local television shows can generate broad public awareness of Law Day issues, and producing a radio or TV show isn't really as difficult as it sounds! What Kind Of Talk Show? A telephone call-in show can spark a broad range of topics and involve a widely diverse audience. Following the patented "talk" formula, callers can speak to a moderator and a single guest or an entire panel. A quick-thinking, audience-friendly moderator is a must. Have you an Oprah or a Donahue in your midst? Who Is The Audience? Target your listening/viewing audience. Examine the demographics of the broadcaster to find out whom you'll be reaching. Then gear your program to that audience. Select a topic that will click with the audience -- and avoid subjecting panelists to vitriolic attacks. How Do We Get On The Air? Radio and TV stations, by law, must provide a certain amount of public service broadcasting. Therefore, they may welcome your programming ideas. Cable carriers have public access channels which have been mandated for public use. Public access studios come equipped with the necessary technicians. In either case, you will have to reserve your time far in advance and ask stations to provide the technical support to produce the show. Write to station program directors very early requesting their help. For starters, see the sample letters provided. >>Producing a Call-in Show >>Topics for Lively Talk >>Sample Letters >>Type of Show & Tips >>Pitching Your Show >>Sample Pitch Letter >>How to Look Your Best on TV Reaching the Community Home | Program Types & Tips Home