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The Law Firm Marketing Strategies Conference

ABA Law Practice Management Section | Continuing Legal Education

The LPM Law Firm Marketing Strategies Conference

 

A Comprehensive Two-Day Program for Attorneys, Law Firm Executives and Marketing Directors

November 8-9, 2007 | Omni Shoreham Hotel | Washington, DC

Download the Program Brochure | Printable Registration Form

HOME SCHEDULE SPEAKERS REGISTER ONLINE »

Have attorneys and law firms become better at marketing? Or do we continue to throw good money after bad? How has it impacted our profession? And, most importantly, what are the most successful approaches to strategic business development today?

Conference Highlights:

If you have never attended this LPM original, prepare yourself for the most interesting speed-learning experience of your marketing life. Day One will feature 10 different law firm case studies dealing with 10 different marketing initiatives. Day Two will feature a technology version. Twenty 20 partners from 20 law firms throughout the country will present.

Why attend the most unique law marketing conference in the nation?

  1. In two days, learn more about the state of law firm marketing and how to best spend your firm’s time, money and resources on effective business development initiatives.

  2. EVERY speaker, presenter and panelist is an attorney. No vendors. No non-lawyer consultants. Hear first-hand from practitioners! And hear from a faculty that does not appear on the for-profit marketing conference circuit.

  3. No trade show floor, exhibit hall or vendor panelists. Two days of programs, learning and networking.

  4. From the heart of the nation’s capital, attend a great program for a substantially low price…from the largest professional legal organization in the world.

It has been thirty years since Bates v. Arizona opened the gates for law firms to market. While the debate over the appropriateness of lawyer advertising continues, the reality is that law firms of all sizes and practices have been spending significant sums of money on business development.

The profession’s leading resource on law firm marketing—the ABA’s Law Practice Management Section—has developed its first full two-day comprehensive program to address the topic and teach practitioners the best ways to move forward with their law firm’s marketing plans.

The ABA has put together the most comprehensive business development program for lawyers, law firm executives and marketing directors ever assembled.

Thanks To Our Sponsor

The ABA's Law Practice Management Section greatly appreciates the following corporate underwriters:

greenfield | belser ltd.

Registration and Pricing

Your registration includes the full two-days of programs, breakfast and lunch on both days, our welcome cocktail reception and all written materials.

Everyone can take advantage of the super early bird and early bird discounts!

Register Now

Registration Rates

General Registration $795.00
ABA Member $595.00
ABA LPM, YLD or Law Student $545.00

Refunds: Written requestion only by October 15, 2007. Send to ABA Law Practice Management Section, Attn: Bill Stanton, 321 N. Clark Street, MS 18.2, Chicago, IL 60610. A $50 administrative fee will be deducted from all refunds. No refunds will be given after October 15, 2007.

Hotel Accommodations

The discounted room block at the Omni Shoreham Hotel has sold out, but individual rooms may still be available.

The Omni Shoreham Hotel is located on the Metro Red Line and easily accessible to Amtrak Union Station, National Reagan, Dulles and BWI Airports.

Rooms have also been reserved at the following nearby hotels:

Hotel Palomar Washington DC - a Kimpton Hotel
$299 / night
(Reserve by Novemeber 2, 2007)
2121 P Street, NW
Washington, DC 20037
http://www.hotelpalomar-dc.com
1-877-866-3070 (available 24 hours a day)

LPM Executive Committee

  • Thomas C. Grella, Chair
  • Vedia Jones-Richardson, Chair-Elect
  • Walter W. Karnstein, Vice Chair
  • Micah U. Buchdahl, Secretary
  • Carl G. Roberts, Immediate Past Chair

 

Marketing Conference Board Members

  • Micah U. Buchdahl, Esq., Conference Chair, HTMLawyers, Moorestown, NJ
  • James Diaferia, Esq., Conference Vice Chair, Infinite Public Relations, New York, NY
  • Steven Silverberg, Esq., Silverberg Zalantis, White Plains, NY
  • Elise Martin, Young Conaway Stargatt & Taylor, Wilmington, DE
  • Carly Sproul, Sidley Austin, Chicago, IL
  • Ellen R. Katkin, Gilbert Heintz & Randolph, Washington, DC
  • Laurie Spielman, Baker Botts, Washington, DC
  • John Bowers, Saul Ewing, Philadelphia, PA

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