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Does Your Law Firm Have A Marketing Culture?
If marketing is an ad hoc part of your firm, the results of your efforts will reflect it. Learn how to change your firm's approach to marketing and grow more business.
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Using Speaking Engagements to Market Your Law Practice
A great addition to your marketing strategy, speaking engagements offer a credible third-party endorsement of you as an expert in your field.
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Practical Low-and-No Cost Marketing and Rainmaking
When is the best time to market your services? You might think the answer is when they are needed. Yet making sure you are front of prospective clients at the right moment doesn't require luck. It requires something else.
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Exclusive Excerpt from Law Practice Magazine's June 2006 IssueHow Not to Bury the Publications on Your Web Site Few things are as valuable to visitors of your Web site as information and expertise found in client letters, news alerts and other publications. Yet most firms bury these resources. Learn how to increase your site's usefulness with this exclusive excert from Law Practice Magazine's June issue. Read more |
Be The First To KnowBe the first to know when Law Practice Today is published. Subscribe to our E-mail Update. Most Popular Articles
LPM "Third Thursday" CLE Teleconferences
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Law Practice Benchmark Survey
Topic: Business Development Initiatives
How does your firm's associate and partner satisfaction stack up against the competition? Participate in this month's exclusive study and weigh in on satisfaction levels at your firm. Check the results in an upcoming issue of Law Practice Magazine to see how your law firm rates.
Sponsored Columns
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Technology Tips
sponsored by Adobe Systems, Inc. |
Wireless Tips
sponsored by Research In Motion |
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The goal of any author is simple—get people reading their work. In this age of near ubiquitous PDF distribution online, a little extra effort can greatly improve the readability of your PDF document online.
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Make A BlackBerry Device Your Silent Partner
BlackBerry devices give solo legal practitioners the ability to respond to clients faster and accomplish more each day without sacrificing quality of life. Learn how.
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Columns
Weiss Monthly Marketing BriefWake Up Your Referral Program What do you do when a lawyer or firm to whom you have sent referrals fails to reciprocate? If this scenario sounds familiar, read more how on to make the most of potential sources of referrals. Read moreManagement Tips and TricksDo Prospects Want Your Testimonials - Or You? Do you want a quantifiable marketing strategy that will help you grow your client base? Of course. Are testimonials the best way to achieve this goal? Probably not. Find out why by reading Edward Poll's column. Read moreManagement By AgreementThe Physiology of Peak Performance 35 new email messages; a staff meeting; two conference calls; 1 deadline; 3 memos to get out; and a son at home from school with a cold. Everyone is out to get you, even the guy who cut you off on the freeway while you were checking voicemail on your cell phone. Typical day? No worries. You just have to get through the next few weeks and then 8 relaxing days on Maui. You'll be like new. Right? Wrong! Read more |
The Strongest LinksMarketing A new crop of marketing and client service blogs were launched this year, many of which are updated daily and aimed directly at lawyers. This month's column offers a quick review of some of the most useful. Read morePractice Management Q&AHow Is Practice Management Different for Mid-sized Firms? Culture. Compensation. Talent. Practice Management. All four play an important yet distinct role in the management of a mid-sized firm versus a large firm. Read more |
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Departments
MarketingIs Client Service Unprofessional? Too Often, We Seem to Say Yes! What does good client service have to do with marketing? Everything if you rely on referrals and word of mouth for business development. Read moreManagementHow to Get Motivated If your 'to do' list is so long you don't know where to start, read Allison Shields' 10 ways to get motivated. You will soon be inspired to 'get moving.' Read more |
Technology
Litigating with Adobe Acrobat: Part 2
Flexibility is the name of the game with an Acrobat-based filing system. In Part II of this series on "Litigating with Acrobat" Joe Kashi offers general and specific tips and tricks for using Acrobat 7 in your practice.
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More Technology Articles
FinanceTeaching Associates the Business of Law Understanding the business side of practicing law will do more than help you manage a practice. it will also improve the results of your marketing efforts. Read more |
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resources
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Current IssueNot an LPM Member? You can still subscribe to Law Practice Magazine  Law Practice MagazineLPM's Award-Winning Magazine Dedicated to the Business of Practicing LawLaw Practice is the ABA Law Practice Management Section's award-winning magazine. Law Practice Magazine provides insightful articles and practical tips on marketing/client development, practice management, legal technology, and finance. Publication dates are January/February, March, April/May, June, July/August, September, October/November, and December. LPM Section members have online access to the magazine's archives — a library of practice management know how that spans over a decade. |
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lpm section
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 The Business of Practicing Law The ABA Law Practice Management Section assists lawyers and other legal professionals with the business of practicing law -- providing education and resources in the core areas of marketing, management, technology, and finance. Please visit our Web site at www.lawpractice.org for membership information, and to learn more about LPM meetings, events, and publications. Learn more. |
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