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  December 2007

Marketing and Sales: Different Roles in Support of a Common Goal

Together, sales and marketing comprise a law firm's business development team. Janet Raasch outlines the objectives and expectations of these groups to illustrate how they can work together to create more revenue for the firm.

Sponsored Column

Technology Tips

Acrobat 8: New Examine Document Feature

Avoid the hazards of accidental disclosure when e-mailing documents. Learn how the new Examine Document feature in Acrobat 8 makes it possible.

Columns

Monthly Marketing Brief

Professional Networking During the Holidays

Parties are not just about having fun. They also provide a great opportunity to step up your professional networking. Bob Weiss explains how to make the most of the holiday social season and expand your circle of professional contacts.

 

Management Tips and Tricks

To Engage or Not To Engage – That is the Question

What do you do when a client relationship simply won’t work? Ed Poll outlines the legal and ethical way to end an engagement with a problem client.

 

Internet Age

What I Want For The Holidays...Internet-Powered Law

As the Web becomes an increasingly integral part of our work lives, functions that were once solely offline are being brought into the internet age.

 

The Best of ABA TECHSHOW

Your Office: Don't Leave Home Without It

Never leave your vital files behind again. Brett Burney and Adriana Linares show you how to bring your office with you wherever you go.

This article was originally presented at ABA TECHSHOW 2007, the World's Premier Legal Technology Conference. It's just one example of the terrific content offered at TECHSHOW by more than 50 legal technology experts. ABA TECHSHOW 2008 will be held March 13-15, 2008 at the Hilton Chicago. To learn more about TECHSHOW and register for the 2008 conference, just click the banner below.

ABA TECHSHOW 2008


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Departments

Marketing

The Place to Network: O Come All Ye Rainmakers

Whether you work for a large firm or a solo practice, the holiday season can be a great way to find new business and show your clients appreciation. Christy Burke shares the secrets of successful holiday networking.

 

Management

The Best Boss

What does it take to be a good boss – one that is remembered years later? It requires a dedication to team work, by adapting to different employee work styles and finding everyone's strengths and weaknesses. It is someone who cares about their employees and in turn is rewarded with loyalty and success.

 

 

Technology

8 Keys to Client Relationship Management Success

Successful implementation of a new CRM system requires the buy-in and acceptance from the departments and individuals who will be using the software. To ensure a smooth transition, make sure you understand the 8 keys to CRM success. You will find it will prove beneficial to not just you and your firm, but to your clients as well.

 

 

Finance

Consolidated Efforts: How to Streamline Outside and In-House Counsel

Legal bills can drain business’ profits. Richard Friedman and Carla Miller outline clear guidelines to communicating and maintaining the relationship between in-house counsel and outside litigation in order to achieve a mutual goal for the client.

 

LPM Resources

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Current IssueLaw Practice is the ABA Law Practice Management Section's award-winning magazine. Published eight times a year, Law Practice is the leading magazine on the business of practicing law, providing insightful articles and practical tips on marketing, management, technology, finance and more.

Publication dates are January/February, March, April/May June, July/August, September, October/November, and December.


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