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Blogging: Ethical Considerations for the Lawyer; Legal Implications for the Client (Audio CD Package) |
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| CET07BECC |
| William W. Bowser, Micah U. Buchdahl, Robert Ottinger, Tim Stanley |
| September 2007 |
| 90 minutes |
| 1.50 |
| 1.50 |
| ABA Center for CLE, General Practice, Solo and Small Firm Division, Law Practice Management Section |
| Ethics & Professional Responsibility, Law Practice Management |
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| $150.00 (Regular) |
| $135.00 (ABA Member) ABA Members, Log in now to receive this discount! |
| $125.00 (Law Practice Management Section) ABA Members, Log in now to receive this discount! |
| $125.00 (General Practice, Solo and Small Firm Division) ABA Members, Log in now to receive this discount! |
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The advent of blogs has affected the legal profession on all fronts. From a business development perspective, there is a hazy intersection between legal commentary and law firm marketing.
In practice, clients are often faced with issues ranging from malicious posts from disgruntled customers and competitors, to striking a balance between an employees freedom of expression, and inappropriate remarks that might be identified as that of the employer.
This program examines the development, content, and marketing of lawyer blogs, including appropriate topics, ideas for posts, participation in blogging communities, and optimizing blogs for search engines. Ethical considerations in regard to the rules of professional responsibility are examined, with specific focus on Sections 7.1-7.5 of the ABA Model Rules of Professional Conduct.
In addition, the program addresses:
- Business advantages to blogging
- Using a blog to complement other law firm business initiatives
- Understanding legal issues related to blogging that are affecting your clients
This package contains 2 audio CDs and printed course materials.
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